Quoio is a small business located in Florence, Italy. Over the semester, I worked with them to create a social media campaign for the Fall/Winter 2018 collection. I came up with the concept of “Hungry for Quoio” to juxtapose the idea of consumption of food with the consumption of leather goods. All leather goods were photoshopped into backgrounds taken from creative commons website, Unsplash.
I also developed a video for Quoio in collaboration with Quoio Owner: Ciro. This video was created to tell the story of the brand as well as show off parts of Florence that make it so special. The video was originally created and edited in English. I later created another version with everything translated into Italian.
*Link to video will be published when the video is released by Quoio*